Our client Harco is an importer of hardware, houseware, bathroom and furniture. In collaboration with the Marketing Manager we created a logo with an appropriate look and feel to the importer and distribution genre. The logo is used either in black or reversed for simple use on product packaging. The requirements for this logo was to shorten the name which would become the new company name but retain the link to the old company name until the transition was complete.
At a later date we created the 100% NZ Owned and Operated logo to be used in conjunction with the company logo on product packaging.